AUTOMATION
Take Your Business to Next Level
Digital marketing automation
Digital marketing automation processes refer to the different marketing tasks that you can automate with the right software. Because so much marketing happens online today, a ton of marketing processes can be automated, including (but certainly not limited to).
Automation can remove barriers, find clarity, and succeed goals.
Anything is possible with the most powerful work management software at your fingertips.
- Email marketing: Email automation is a powerful marketing automation tool that lets you send the right message to the
right people at the right time, using automated workflows. This is extremely effective for lead nurturing, and ultimately, to drive sales from potential
customers as well as existing ones. - Social media management: Social media automation is the process of optimizing social interactions using specialized tools. This can
include scheduling social posts ahead of time or republishing popular articles. - Lead tracking and nurturing: Automated lead nurturing is automatically sending follow-up emails and forwarding relevant resources
based on the user’s place in the buyer journey. Companies can reach potential leads at the right moment with the right information. - Performance monitoring: Automated performance monitoring involves the measurement of performance over time against indicators
of performance or KPIs in real time. This will help spot poor performance or budget issues and pivot quickly to drive up your ROI. - Customer on boarding and retention: Automated customer on boarding is about creating a structured experience that guides your
new customers through every step of your on boarding program – without any manual effort – to improve customer retention rates.